To contribute to the municipality's tourism promotion, and taking advantage of its presence at FITUR, the City Council opened a window to the paradise of Camariñas in the heart of Madrid, hiring advertising inserts on the large digital screens of Callao and Gran Vía and those of the frequented Mercado de San Miguel.
The advertising insertion consists, on the one hand, of a 10-second video in which, under the slogan 'Camariñas Surprende', the festivities, landscape and gastronomy offered by Camariñas can be seen and, on the other, as a still image, the poster for the XXXIV Camariñas Lace Exhibition of the Provincial Council of A Coruña.
"Thus, both the thousands of people who walk along Gran Vía and Callao Square every day and the visitors who come to the San Miguel Market, one of the most prominent in the country's capital, will be able to get a first look at the paradise we have in Camariñas," explains the mayor, Sandra Insua.
The mayor clarifies that “the objective of this advertising campaign is to continue promoting tourism in Camariñas outside our borders, together with the Mostra do Encaixe, to attract a greater number of visitors throughout the year.” “The results of recent years have been very good and that is why we are repeating it,” she says.
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